Description

Have you ever wondered what happens during a swipe of a credit card?

Every major tech company will become a payments company. Yet, not many people understand how payment systems in the US work. Those that do "get it" are unlocking multi-billion dollar opportunities.

If you've ever wondered what happens when you actually swipe/dip/tap your credit card or debit card then The Anatomy of the Swipe breaks down the details in the simplest manner possible.

Here are some questions answered within these pages:

• • How does money move from my credit card to my favorite coffee shop?
  • How can I build a neo-bank?

• • How can I build my own debit or credit card?
  • How can I accept card based payments?

The Anatomy of the Swipe speaks to software developers and entrepreneurs who are looking at implementing card-based payments for the first time, merchants who want to be able to accept payments for a website or store, or those who want to issue their own debit/credit card. This book walks beginners through modern innovations created because of card-based payments, as well as the motivations and revenue models of each party in the payments ecosystem.